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Why Advertising Fails and How To Make Yours Succeed!
People in hundreds of different businesses, in dozens of countries, are changing their fortunes every day for the better by putting Dan’s ideas to work. There is no good reason you won’t experience comparable results -- unless you simply close your mind to the possibilities or fail to take ACTION!
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Get Inside The Mind Of The Millionaire Maker Dan Kennedy,
With Nearly 9 Hours Of Raw, Unedited, No B.S. Business Building Advice!
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Most Advertising Fails, But Yours Doesn't Have To...
MOST ADVERTISING FAILS. It is often not the fault of the advertising, per se, but rather of unrealistic expectations or of misuse. This is often not the fault of the small business owner either; he believed the correct thing for him to do was to become an expert of the “doing” in his business—dentistry, law, home remodeling, running a restaurant, etc.—not an expert in advertising. Unfortunately this leaves that business owner very, very vulnerable.
I call them “advertising victims.”
So, most advertising fails to achieve what its owner and payer hoped for—even to the extent of defying accurate accountability so the owner can’t even say for certain what, if anything, it is doing.
In this book, we’ll explore the different reasons for your advertising disappointing you more often than not, in blunt and straightforward terms.
This may be uncomfortable and challenging but may also be enlightening and empowering.
"I have helped countless small business owners take these advertising matters into their own hands and successfully use their advertising to build big, even really, really big businesses, all the way to billion dollar revenues." Dan Kennedy
These Advertising Secrets Will Have You Pouncing to Rip This Book Open!
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"One of the main reasons advertising fails is that it is separated and isolated rather than part of a start-to-finish system." Dan Kennedy
What Do The Best Marketers & Entrepreneurs In
The World Have to Say About Dan Kennedy?
Easily Brought In Over $1,000,000 Using His Marketing Strategies
“When I discovered Dan Kennedy's materials years ago, I immediately became a "convert". And I'm so glad I did... since then, Dan's time-tested, proven, no-holds-barred advice has helped me more than QUADRUPLE my business. In fact, I easily brought in over $1,000,000.00 (yes, one million dollars) using his marketing strategies in just one year! And I'm having a ton more fun in my business now too.”
Ali Brown
AliBrown.com
We have grown from $0 to $12.5 Million
"We have grown from $0 - $12.5M and I can attribute it all to Magnetic Marketing! Dan gave me the tools to grow a business, to attract clients, to make the maximum amount of money all while doing what I love for people who I genuinely love."
Robin Robins
Technology Marketing Toolkit
I was extremely lost and didn't have a clear path out of this debt
"...That was until I found Dan Kennedy and Magnetic Marketing. Once I got the product, I started implementing right away. I even got my family involved! They helped me send out all this direct mail. The first campaign generated a 742% ROI, it was the boomerang campaign. I took it directly out of the Magnetic Marketing system. The next campaign generated a 535% ROI. We have become extremely profitable. Not only have I been able to buy my dream home and dream cars, but I have really created my dream lifestyle."
Jimmy Nicholas
Jimmy Marketing
Because We Did Multiple Steps We Generated An Extra $19,688.00!
"Dear Dan—I thought this would interest you. Every October for the past 3 years, we have been mailing out a “your dental insurance benefits are expiring at year-end” notice.
Before Magnetic Marketing we would only mail this out once with little or no response with Magnetic Marketing we now mail out multiple steps.
This year, we added a new twist. We mailed out initial notices to 88 patients, then 2 additional notices 10 days apart (always using a headline, offer, and deadline). After the 3 mailings, spending about $50 on paper and postage, we collected $2400 (4700% ROI). But this year I also had my staff CALL the patients who had not responded to the mailer and I gave the staff cash bonuses for patients scheduled. Eight more patients scheduled, bringing the Grand Total to $19,688, a whopping 39,236% return on my complete investment."
Dr. Jeff Anzalone
Anzalone Periodontics
About The Author
Dan S. Kennedy
The Professor Of Harsh Reality & The Millionaire Maker
DAN S. KENNEDY sat on the corner of his dad’s drawing board as a wee lad, watching advertising being assembled. He has, in one way or another, been involved with advertising his entire life. He has been a serial entrepreneur, a strategic advisor and consultant, and one of America’s highest-paid freelance advertising copywriters. He also enjoyed twenty years at the top of the speaking profession, repeatedly sharing the platform with other top business speakers like Zig Ziglar, Jim Rohn, Brian Tracy, and Tom Hopkins as well as celebrity entrepreneurs like Debbi Fields (Mrs. Fields Cookies), Jim McCann (1-800-Flowers), and Donald Trump. Dan is the author of more than thirty business books as well as coauthor of two mystery novels, all available at Amazon and other booksellers. Today, he consults and tele-consults with a small cadre of entrepreneur clients and is a content contributor to Magnetic Marketing’s media.
Special Why Advertising Fails Book Launch Bonus Bundle!
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Why Advertising Fails Book - $19.99 Value
Bonus 1: Inside The Mind Of The Millionaire Maker Audio Interviews! $582.00 Value
Bonus 2: Inside The Mind Of The Millionaire Maker Transcripts! $97.00 Value
Plus, Bonus Chapters From Some Of Dan Kennedy's
Most Successful Students and Renegade Millionaires!
Maximizing Every Ad Dollar You Spend, Creating Funnels That Guide EVERY Lead To Become Your Next Lifetime Customer, Client, Patient, or Member
OVER THE PAST fifteen years, Russell has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his best-selling books, popularized the concept of sales funnels, and cofounded a software company called ClickFunnels that helps over one hundred thousand entrepreneurs quickly get their message out to the marketplace.
Russell Brunson, Co-Founder, ClickFunnels
The Easiest Way to Guarantee That Your Advertising Never Fails Again!
DARIN SPINDLER is a Magnetic Marketing legend and is widely known for his complex marketing systems and his ability to get a lot done fast. Darin was awarded the 2008 Glazer Kennedy Insider’s Circle Implementer of the Year. Darin is the cofounder of KidsBowlFree.com and has helped to create over thirty million new customers for bowling centers around the globe. Darin also has a done-for-you marketing services company that provides bowling centers, CoolSculpting salons, and spas along with a handful of private clients. Darin is also a seven-time Ironman finisher and is hoping to get to Kona someday.
Darin Spindler, Founder, KidsBowlFree.com
How to Attract More High-Paying Clients and Close Big Fat Deals Using Sales Consultations
ROBIN ROBINS is the IT industry’s most in-demand marketing consultant, sales trainer, and direct-response marketing consultant who specializes in developing strategic marketing, sales, and lead-generation systems for MSPs, VARs, and IT services companies. Robin is the founder of Technology Marketing Toolkit, MSP Success Magazine, and Big Red Media. To date, her organization has coached, trained and consulted with over ten thousand IT business owners from all over the US and in thirty-seven different countries.
Robin Robins, Founder, Technology Marketing Toolkit
The Top Ten Songs That Will Tell You Why Advertising Fails and How to Make Yours Succeed
Marty currently owns and operates the largest community music schools in the state of South Carolina: the Columbia Arts Academy®, the Lexington School of Music, and the Irmo Music Academy. The schools serve over 1,600 students studying guitar, voice, bass, drums, piano, and more. His schools work with 80 music teachers and he is responsible for hiring and overseeing the teaching staff.
He is the inventor of the Musical Ladder System®, recipient of nine US Patents and used by 30,000 music students worldwide. He is also the author of the #1 Amazon best selling book "The Ultimate Guide To Music Lessons".
Marty Fort, CEO Music Academy Success®
How to Keep a Patient for Twenty-Four Years
DR EMILY LETRAN is a serial entrepreneur, CEO of multiple dental practices, and private coach to high-performing professionals. As an international speaker, she has been on TEDx and shared stages with countless business leaders, including Sharon Lechter (coauthor of Rich Dad, Poor Dad), Dan Clark (Hall of Fame speaker), Dr. Howard Farran (Dentaltown), and Linda Miles (The
Ultimate Mentor of Dentistry). She has been featured in several magazines (Dentaltown, Global Woman, See Beyond), as well as in the media (Yahoo! Finance, Forbes, USA Today, and FOX).
Dr. Emily Letran
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